The latest industry news:

    Jose Cuervo Tequila Unveils 2010 Reserva de la Familia Packaging

    El Jimador Tequila Launches Ultimate Mobile Party Planner for iPhone Users

    Three Generations of Knowledge, Skill and Pride behind Sauza Tres Generaciones Tequila

    Patron Tequila Introduces New Bottle Size for Gran Patron Platinum

    Casa 1921 Tequila Releases New Expression

    Ultra-Premium, Organic Republic Tequila Comes to Colorado

    Intersect Beverage Receives USDA Organic Certification for Azunia Tequila Platinum Blanco

    CRT Celebrates 15 Year Anniversary with Agave Art Exhibit

    Jose Cuervo Tequila Unveils 2010 Reserva de la Familia Packaging

    First Family of Tequila Celebrates Mexican Culture by Commissioning Local Artist to Design Box

    TEQUILA.net - In an ongoing demonstration of its commitment to the 10 generation-strong company and family motto – ancestry, prestige and tradition – Jose Cuervo International, the world’s leading Tequila company, today unveils the 2010 edition of Reserva de la Familia. This year the limited-edition handcrafted wooden box for the 15th installment to this collection is adorned with the artistic styling of Pablo Vargas Lugo.

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    El Jimador Tequila Launches Ultimate Mobile Party Planner for iPhone Users

    Mexico's No. 1 Selling Tequila Brand Helps Adults on-the-go be Architects of their Celebrations

    LOUISVILLE, Ky. (March 1, 2010) – el Jimador Tequila, the authentic 100 percent real agave tequila, announces the launch of its first iPhone application, “100% Party Planner”. Designed by Draftfcb to accompany mobile adults through every step of planning a celebration, the free application is now available for download through Apple’s App Store, just use the search term el Jimador.

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    Three Generations of Knowledge, Skill and Pride behind Sauza Tres Generaciones Tequila

     

    Tres Generaciones Tequila can justly claim more than 100 years of heritage. The name Tres Generaciones honors three generations of Sauza Tequila distillers and is a monument to the family's tenacity, passion and commitment. Representing the three great Sauza Dons - our founder Don Cenobio, his son Don Eladio and his son in turn, Don Francisco Javier - Tres Generaciones stands for three generations of knowledge, skill and pride in producing the finest Tequila in the world.

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    Patron Tequila Introduces New Bottle Size for Gran Patron Platinum

    World’s Finest Luxury Tequila Now Available in 375ml Bottles


    LAS VEGAS – Patrón Spirits, creators of the world’s finest ultra-premium line of luxury spirits, has now introduced a new 375ml bottle size for Gran Patrón Platinum tequila. Like the original 750ml, the new 375ml size is an elegant unleaded crystal bottle that is made, polished, numbered and signed by hand.

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    Casa 1921 Tequila Releases New Expression

    Reserva Especial becomes Reserva Especial Añejo

    San Antonio, TX, December 16, 2009 - Casa 1921 Tequila, producer and marketer of the ultra-premium 1921 Tequila brand, today announced that it has increased the aging of its 1921 Reserva Especial. Aged for up to eight months, the former Reserva Especial now sits longer in American Oak barrels--a full year--resulting in the new and impressive Reserva Especial Añejo.

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    Ultra-Premium, Organic Republic Tequila Comes to Colorado

    Austin, TX – Republic Tequila, an ultra-premium, 100% blue agave, certified organic tequila arrived in Colorado in late January. Republic launched in Texas in 2009 and has already garnered impressive reviews, including a prestigious Platinum SIP award.

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    Intersect Beverage Receives USDA Organic Certification for Azunia Tequila Platinum Blanco

    Intersect Beverage Receives USDA Organic, Bio-Agriculture
    Certification for Azunia Tequila Platinum Blanco

    (TEQUILA.net) – Intersect Beverage announces today that their ultra-premium tequila brand, Azuñia Tequila – Platinum Blanco, is certified "100% organic". This special certification is only provided to select distilleries that meet the production process controls and activity management requirements set by the NOP-USDA, which can be found at www.ams.usda.gov/NOP/. Azuñia Tequila – Platinum Blanco was originally granted the "organic" status back in October 2009, but Intersect Beverage has waited until now to make the public announcement of its certification.

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    CRT Celebrates 15 Year Anniversary with Agave Art Exhibit

    2009 represents a very special year for the Agave-Tequila Production Chain:

    Fifteen years after the establishment of the Tequila Regulatory Council (CRT) the Agave –Tequila Production Chain has demonstrated a sustained growth and continuous development that have become an example to other appellations of origin and distinctive products from Mexico and other countries as well.

    The CRT celebrates fifteen years of supporting the production chain in maintaining their quality and generating value and authenticity to be enjoyed by the consumer.

    Fifteen years of working side by side with the Mexican government in the strengthening and enhancement of the First Mexican Appellation of Origin, the one of Tequila.

    From November 4th through November 7th the Tequila Regulatory Council will celebrate with a series of international events evolving around the Appellation of Origin of Tequila.

    A very special week including nine events that will describe and celebrate the evolution of the production chain throughout these years. These events will take place at the National Chamber of Commerce in Guadalajara.

    The public in general will have the opportunity to closely experience the different aspects of Tequila, a symbol of the land, a national pride and a gift from Mexico to the world.

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